What can the Class of 2020 do?
The digital age Gen Z has to get going and chart their own path. They have had the benefit of having information at their finger tips when growing up. Exceptionally socially connected, this generation only needs the freedom and encouragement to chart out their own path.
1. Map the trends: Identify the trends and which ones you want to ride on. Be sure to add a layer of technology in whatever you do. Intersections of knowledge areas are where true innovation happens. I would break the research on trends into 2 areas:
Basics: Essential Commodities & Services, Health, Medical, Pharmaceuticals, Security, Safety, Agriculture, Telecommunication, Oil & Gas, Manufacturing, Financial Services, Actuarial Sciences & Insurance, Government Services, Teaching, Nutrition & Dietetics etc.
Future: AI, IOT, Big Data and Data Analytics, Machine Learning, Nano technology, Design Thinking, Systems Thinking, E-sports, Fraud and Cyber Crime Investigation, Risk and Privacy, Product Design, Computers & Social Sciences, Predictive Modelling, Computational Biology etc.
2. Volunteer: Remember 6 degrees of separation i.e. we are connected to anyone in this world by a maximum of 6 degrees? That’s right. Your family, alumni, friends and social networks can be mined to find people in your target area. Seek informational interviews. You can also find interviews in Vault.com and YouTube. Offer to volunteer and learn on the job. Apply for competitions and internships. Think out of the box – volunteer for public services, waste management, social problems etc. Planning a marketing campaign for an NGO is a great way to learn on the job and apply digital marketing principles.
3. Study Further: The best way for students to ride out recession is to spend the next couple of years studying. If you don’t want to invest in a full-time post graduate or Ph.D degree, opt for the various certifications available online. Whether it is excel skills, python coding, introduction to culinary arts, data sciences – there is a course for everyone. Premium institutions in India and globally are offering courses free or at discounted rates. Learn a language – Indian or foreign. Focus on employability skills – communication skills and critical thinking being the most important.
4.Change your focus: Fact is, a lot of entry level jobs have dried up. Always focus on your strengths, but learn to expand the fields in which they can be applied. A music major may not be getting any contracts for recording a song, but can pivot into online music classes. An engineering graduate may use their analytical skills and attention to detail to assist in editing a scientific publication. Generation Slay has inspiring podcasts of Gen Z entrepreneurs building successful businesses. Closer home, incubator cells have been given a boost by the entrepreneurship ecosystem.
5. Build Resilience: Resilience is about not giving up and being stoic in the face of adversity. Don’t neglect your physical and mental health. Despite not getting a job after graduating, Anvesha focused on building a non-profit, presenting at an entrepreneurship incubator and polishing up her interview skills. Her parents supported her efforts. In the end, she was able to impress the jury and is in talks with one of them for volunteering at his organization. Parents need to praise steady efforts, engage in supportive conversation and not nag. No one can engage in job search for 12 hours a day. Remember, you are not alone in this. Seek help and ideas.
In the end, while I won’t make light of the challenges that Gen Z is encountering, I will bet that the young will surprise us with their creativity.